Deliverables

As part of the launch strategy for a new liquid blush, I was responsible for creating an array of digital and print materials. The digital assets included web banners, engaging social graphics for Instagram stories, paid social media ad graphics as well as an email newsletter that educated the customer on the new product. Additionally, I designed printed press cards intended for inclusion in press and influencer gifting, along with posters for display in Dundrum shopping centre and the SOSU Cosmetics store.